There is one event in the beuaty industry that every professional, developer, and brand owner prepares for all year round: Cosmoprof Worldwide Bologna, the world’s most prestigious beauty trade fair. This year, we received especially wonderful news from Italy:

We are immensely proud to announce that Vagheggi Phytocosmetici has won the #CosmoprofAwards2026 in the "Skincare Products" category!

The winner is the revolutionary 75.25 Longevity Day Cream + Efficacy Booster device. ✨



Our CEO, Valeria Cavalcante, received the "Oscars of Beauty" at the @cosmoprofworldwide gala in Bologna, Italy. This prestigious international recognition confirms: Vagheggi is a true ambassador of "Made in Italy" quality and innovation.



But why is this such a big deal, and what should you know about this "Beauty Olympics"?

Over Half a Century of Innovation: The History of Cosmoprof

The story of Cosmoprof began in 1967 in the city of Bologna. What started as a modest Italian fair has grown into a global network (stretching from Hong Kong to Las Vegas), yet the Bologna event remains the "flagship."

This exhibition is where the trends of the future are born. It is not just a place to showcase products; it is where the technologies, ingredients, and philosophies that will define cosmetic salons and retail shelves for years to come are decided.

Why is the Cosmoprof Award the Ultimate Recognition?

The Cosmoprof Awards, presented during the fair, are often referred to as the "Oscars of the Beauty Industry." The jury consists of international experts, trend analysts, and researchers who select only a handful of brands from thousands of applicants that represent a genuine breakthrough. To win, beautiful packaging isn't enough: judges evaluate innovation, sustainability, scientific background, and market relevance.

2026: The Triumph of Vagheggi and Longevity

Why did Vagheggi stand on the top step of the podium in 2026? The answer lies in the 75.25 Longevity line (specifically the Longevity Day Cream + Efficacy Booster).

Vagheggi has proven that combining phytocosmetics (the science of plant-based active ingredients) with cutting-edge biotechnology is an unbeatable pair. The winning product focuses on longevity science:

  • NAD+ Activator: Utilizing a revolutionary ingredient that rejuvenates the skin at a cellular level.
  • Spectacular Results: Based on clinical tests and the jury’s evaluation, the formula effectively counters the processes of "inflammaging" (aging caused by inflammation).
  • Sustainable Luxury: Vagheggi’s ethical approach and environmentally conscious manufacturing processes played a key role in winning the award.

What Does This Mean for You?

When you choose a Vagheggi product in a salon or for home care, you now have an official seal of approval: you are holding one of the world’s best and most innovative skincare solutions. This award validates the vision that Vagheggi represents: respecting nature and using science to harness its full power for the health of our skin.

Congratulations to the Vagheggi team on this incredible success!